Did you hear the news?
Twenty-one Sears and five Kmart stores will be closing in October.
I didn’t even know either of those stores still existed.
I thought they faded into the backdrop of progress years ago, leaving a scattering of empty storefronts and littered strip malls in their wake.
I don’t say this to be cruel, though.
In fact, I have fond memories of my father buying me $0.25 ham sandwiches from Kmart while I waited impatiently to see a blue light rise up from the camping and fishing aisles.
But the fact is, Sears and Kmart couldn’t keep up.
Management was incompetent, and fresh blood didn’t flow through the C-suites.
It’s funny, but when I go on site visits to check out the companies in which we may invest, a big red flag for me is the absence of young people.
While it’s easy to poke fun at safe-space-seeking millennials who think Bernie Sanders will pay off their student loans, the reality is that most millennials I’ve worked with are extremely smart, extremely savvy, and have an unquenchable thirst for success.
These are the folks who are not only going to keep the world from falling into a Luddite paradise but are also enabling the kind of progress and prosperity that simply cannot be accomplished by Gen X cynics and aggravated baby boomers.
The reality is that it’s millennials who are actively instigating tectonic changes in the way we eat, drive, communicate, work, and even accept once-taboo subjects as the norm. Certainly millennials have played a huge role in the normalization of cannabis consumption.
Truth is, I’m incredibly thankful for this, as this normalization has been a major catalyst for growth in the cannabis space — growth that has made me, and members of my Green Chip Stocks community, a lot of money. And if you don’t believe it, just look at the numbers for yourself.
Millennials’ attitudes about driving and working are also causing a major societal shift that has resulted in the development of more co-working spaces, expanded car- and bike-sharing networks, and the rapid development of electric vehicle technology that will ultimately fill more showrooms than internal combustion vehicles by the time these kids are in their 50s.
The inability for most millennials to be patient has resulted in lightning-speed communications networks that are now helping all of us enjoy a new level of convenience that just 20 years ago never would’ve been imaginable.
I know millennials make easy targets for comedians and bitter, unsuccessful curmudgeons who blame their own failures on video games and parents who don’t spank their kids, but the reality is that these are the folks who are actively creating solutions to a plethora of problems that were caused by their parents and grandparents.
And if you’re smart, you’ll pay close attention to what they’re doing, what they’re inventing, and what they’re consuming. Because these are some of the most obvious indicators of where new bull markets are being born.
We see this in tech, we see this in the cannabis space, and we see this in entertainment.
Look, I’m as guilty as the next guy when it comes to making jokes at the expense of millennials. And in all honesty, some of it is just done out of envy.
I wish I would’ve had high-speed networks available to me in high school. I wish I would’ve had access to hook-up apps, like Tinder and Happn, when I was in college. And I wish I was part of a generation that, for the most part, fully accepts the reality that cannabis is not a big deal, climate change is a real thing, and rapidly evolving technology is not something to fear, but instead something to embrace.
Whether you like it or not, millennials are changing the world. So you might as well take a few cues and make a few bucks along the way.
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